Tag Archives marketing

marketing your business

In case you haven’t heard, authenticity is the name of the game for online marketers and small business owners. Whether you have the big corporate brand name or not, people are looking to see that you actually care about others and your message before buying from you. You probably already know how important brand loyalty […]

business people

Collaborations with other businesses or business owners are one way to get your brand in front of a new audience. If you’re noticing that the growth of your sales or social media following is getting stagnant, joining forces with another business for collaboration can spark some interest. Here are a few collaboration options: Twitter Chats […]

email marketing tips

Running a business can be very fulfilling. On one end, you’re making money doing something you love. On the other, you get to positively impact other people’s lives with your products and services. Sure, it feels good to make money with your business. But it feels even better to know you’re making a difference to […]

Take Advantage of the Upcoming Holiday Season

Business opportunities during the holiday season can get overlooked. Sure, the B2B side of your business may see a lull because clients are taking holiday vacations and are not in the office. But the B2C product area of business is where you can turn your focus. Customers are shopping online in November and December for […]

increase sales performance

Whether you’re an entrepreneur just starting out or you’ve been leading a business for a while, you understand that sales is key to growth. You don’t have to have all the answers to everything before you start your business, but if you can consistently close sales, you can buy yourself time to figure everything else […]

branding

It’s not uncommon for freelancers to work diligently from project to project. Lining up work consistently is how we earn the real money. However, working so hard for our clients can mean we’re neglecting our own business. Building a brand is what can lead to longevity and increased income. I hear quite often from my […]

hard work seo

You’ve probably heard that using certain keywords is important when you create content for your site. What’s the big deal? Search engines use keywords to help people find your website. Readers type in phrases or keywords and the engine populates various sites that could be relevant for them to view. The purpose of researching and […]

online blogging

A blog is a marketing tool that can help you sell products. If you’re a freelancer, a blog is a way to showcase your skills to potential clients. If you sell a physical or informational product, a blog is a way to familiarize people with your business so they feel comfortable forking over cash. Do […]

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