Tag Archives Small Business

One of my favorite things about being self-employed is having more freedom and flexibility. I’ve realized that there is quite a difference in being self-employed and being a business owner and I feel like I’m stuck in between. When you’re self-employed, you generally work as a sole proprietor or independent contractor. You do most of […]

marketing your business globally

The riches are in the niches, or so they say. If you’re thinking of pivoting your business and exploring an entirely new niche, it may make you feel a little uneasy. Entrepreneurship itself can be very shaky at times and isn’t guaranteed. When you find a comfortable spot, it’s understandable to want to cling to […]

email sales

Small business owners have all types of marketing tools and tricks available at their fingertips. One of the smallest marketing tools you can add to your overall strategy is your email signature. I’m embarrassed to admit that for years I overlooked my email signature any never paid much attention to it. Then, I saw myself […]

Social Media Desk

In the small business world, your direct email list will always reign supreme when it comes to marketing. However, social media is still very important too. Having a strong social media presence can result in more than just clicks, likes, and Facebook reactions. It can result in brand awareness, drive product sales, or even attract […]

I recently announced to my email list that I’m quitting my podcast for now. Actually, I turned it into a teachable lesson where I explained how it’s okay to quit a project. I even encouraged my list to share some of the things they were quitting with me. To my surprise, many of them responded […]

Office Supplies Home

After a couple of years going to a coworking space, I’ve decided to cancel my coworking space membership. This may come as a shock because I love my coworking space membership, but sometimes certain expenses no longer make sense. Although I’m going to miss having a coworking space membership, I know the time has come […]

online banking

I speak to many freelancers who tell me they don’t have any savings. Since I’ve been freelancing for many years and already know how freelance finances work, this boggles my mind. The truth is, my ability to prioritize savings has saved my behind more than once. The problem is most people don’t realize they need […]

Departments to consider outsourcing

Part of making sure you get paid is retaining current clients. After all, it’s easier (and cheaper) to retain clients than it is to find a new one. While the overall experience of your service will help retain people, you can start with your client onboarding. What is client onboarding? Client onboarding is when you […]

Photographer Guide

Although Instagram has been around for some time, it’s really been buzzing lately. It seems as if every internet marketer is teaching people how to use the social media platform for business. I, for one, am all for it. After many years of using different social media platforms for business, I can confidently say Instagram […]

money habits

I do a lot of consultations in my business. Most of the time, small business owners come to when they don’t know what their next business move is. In fact, “I don’t know what to do” is a sentence I hear a lot. In this age of social media, we also have shiny object syndrome. […]

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