Sponsored posts are one form of income that I love making on my blog. Although it’s not passive, it’s one of the easier ways to earn income from blogging. A sponsored blog post is when a company pays for you to write a post on your website. It’s usually an opportunity for them to promote […]
When you’re running a business, keeping costs as low as possible is important. It helps you maintain a healthy profit margin and keep prices reasonable for your customers so they remain loyal. To that end, you must constantly keep a close eye on business costs. If opportunities arise that might lower them, you’ll probably check […]
With the frequency of data breaches and attacks on the rise, it’s no longer an option for companies to have a weak defense to secure themselves against these cyberattacks. Just last year, these attacks hit companies big and small, and many individuals were hit by cybercriminals retrieving their credit card or banking information. As a […]
Owning a business can be stressful. When you’re working day in and day on project launches, you also need to be focusing on building a loyal customer base. Your business may experience its own slumps and busy seasons, but if you’re only looking to sell once to customers, you’re going to create a lot of […]
There comes a point in most everyone’s life when it’s time to call it quits and retire. If you work for a business, giving notice may be as simple as a resignation letter. If, on the other hand, you own the business, making an exit can be a little more difficult. You must decide if […]
Freelancing full-time is something many people hope to do. I enjoy freelancing and love the flexibility that it gives me now that I work for myself. But to be successful, there are a few critical details that you need to consider first before taking the plunge. Doing quite a bit of preparation beforehand will make the […]
We’ve all been trained to climb the ladder in our careers: Do well, hit your goals, get promoted, and repeat until you find yourself in a corner office. In reality, however, there are only so many management positions any company can sustain, and the idea that we all should be working our way toward those […]
We hear a lot about taking our weaknesses and working on them until we become strong in those areas. Unfortunately, trying to turn weaknesses into strengths might not be the best or most efficient use of your time as a business owner. Recently, I came across a philosophy that recommends that you focus on your […]
My freelance writing career started with humble beginnings. I began by pitching for writing spots on various small blogs. After getting published, I would use those writing samples to pitch businesses and major websites for paid work. These days I get pitches for my own blog. Some of the pitches are great, but most of them […]
There is no greater excitement in business than a hockey stick growth moment. If you are new to the term, hockey stick growth is a growth pattern shaped like a hockey stick. It has a steady, stable base before rocketing up into the sky. It isn’t always easy to create hockey stick moments, but looking […]
Starting your own business has never been easier given the availability of investors and the interest of so many in the startup space to help create the next "big thing" or to be behind a disruptive product or service that really shakes up the marketplace. However, when it comes to the actual work involved in tackling all aspects of a business, including its functions like sales and marketing, accounting and finance, human resources, information technology and more, it becomes considerably more challenging for a small business owner or founder.
With statistics that show up to 90% of new businesses failing soon after launch, it's critical to know how each of the functions pertaining to running a business, can work the most efficiently, including how to budget appropriately to sustain your business through all types of economic cycles. However, so many business owners admit that they do not have much knowledge and very little experience about most aspects of running a business and they tend to "wing it" and figure it out as they go. The problem is that this approach to running a business is the very reason why so many fail.
A better strategy is to invest time, energy and effort in a continual learning process that helps build knowledge and skills across all aspects of your business. Even if you do not handle all these functions yourself but have team members or outsourced talent for some of the more technical roles, it is still good to familiarize yourself with the issues. Knowing and understanding trends, technology and opportunities that impact all functions of your business will help you to better shape your business decisions. Additionally, this strategy of ongoing learning can help you identify those areas in your business that could benefit from additional technology or tools that add efficiency and help you maximize the time spent on many non-revenue tasks.
We have dedicated a category of our Due.com blog posts to providing business tips to help you enhance your working knowledge and skills across all aspects of your business and help you make more informed decisions that will speed growth, revenues, brand reputation and profitability. These business tips include such topics as:
- Marketing strategies, including social media platforms, creativity and messaging, content marketing strategies, branding and how to promote your company online.
- Financial planning, such as emergency funds, retirement accounts, budgets, invoicing, how to handle clients that haven't paid, why you should accept credit cards and how to finance business expansion.
- HR issues like whether to hire employees or freelancers, training, motivation to retain talent, how to find a business partner, where to find outsource talent and tax issues related to employees and freelancers.
- Productivity tips like how to manage your time, tools that maximize what you can get done, and how to effectively manage a project.
- Mindset strategies, including whether you are a freelancer or an entrepreneur, how quickly to expand your business, and how to build a business around your lifestyle.
These are just some of the dozens of articles now available in this subject category that are designed to help you get the most out of your business for the investment of time and money that you have put into it. Not only will you learn more about how an efficient, successful business works, but you will also be able to create a more effective strategy to ensure your business doesn't become just another unwanted statistic. We want to help you succeed.