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HSBC launches travel rewards program with 12x points

hsbc launches travel rewards program
hsbc launches travel rewards program

HSBC has introduced a new travel rewards program that offers cardholders the opportunity to earn significantly higher points on their travel purchases. The “HSBC Rewards | Travel with Points” platform enables customers to earn up to 12 times the standard reward points when booking travel through the bank’s dedicated service.

This accelerated rewards structure represents one of the more competitive offerings in the credit card travel rewards space, where most programs typically offer between 2-5x points on travel-related purchases. The program appears designed to attract frequent travelers and compete with established travel rewards cards from other major financial institutions.

How The Program Works

The new HSBC platform focuses on two key components: accelerated points earning and redemption flexibility. Cardholders can earn the enhanced reward points—up to 12 times the standard rate—specifically on travel bookings made through the platform. This includes common travel expenses such as flights, hotels, car rentals, and vacation packages.

Once points are accumulated, customers have the option to redeem them directly for travel bookings through the same platform. This creates a closed-loop system where cardholders are incentivized to both earn and spend their rewards within HSBC’s travel ecosystem.

Competitive Landscape

The banking industry has seen increased competition in the travel rewards space over the past several years. HSBC’s move to offer up to 12x points positions it at the higher end of the market in terms of earning potential. For comparison:

  • Most standard travel cards offer 2-3x points on travel purchases
  • Premium travel cards typically max out at 5-10x points for specific categories
  • Hotel-specific cards sometimes offer higher multipliers, but only for stays at their properties

Financial analysts note that HSBC’s strategy likely aims to increase customer retention and card usage, particularly as travel continues to rebound following pandemic-related restrictions.

Potential Value For Cardholders

The value proposition for consumers depends largely on their travel habits and spending patterns. For frequent travelers, the ability to earn 12x points could translate to significant rewards accumulation. A cardholder spending $5,000 annually on travel could potentially earn 60,000 points under this structure, compared to just 5,000 points at a standard 1x earning rate.

However, the true value will depend on several factors not specified in the initial program announcement, including:

“The redemption value of each point is critical to understanding the actual return on spending,” explains a banking industry expert. “A high earning rate is attractive, but consumers should also examine if there are any restrictions on how and when points can be redeemed.”

It remains unclear whether the program includes additional benefits such as travel insurance, airport lounge access, or foreign transaction fee waivers that are common with travel-focused credit cards.

HSBC’s new rewards structure enters a market where consumers increasingly expect both high earning potential and flexibility in how they use their rewards. The program’s success will likely depend on how well it balances these factors against any annual fees or spending requirements that may be attached to eligible cards.

As travel spending continues to increase globally, banks and credit card issuers are expected to continue enhancing their rewards offerings to capture market share in this valuable customer segment.

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Matt Rowe is graduated from Brigham Young University in Marketing. Matt grew up in the heart of Silicon Valley and developed a deep love for technology and finance. He started working in marketing at just 15 years old, and has worked for multiple enterprises and startups. Matt is published in multiple sites, such as Entreprenuer.com and Calendar.com. Pitch Financial News Articles here: [email protected]
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