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Merrill Lynch


Merrill Lynch is a wealth management division of Bank of America. It is a major provider of a wide range of financial services, including investment banking, asset management, and retail brokerage. The firm was originally established in 1914 by Charles E. Merrill, and it was acquired by Bank of America in 2009.


The phonetics of the keyword “Merrill Lynch” is:’Mer-əl ‘Linch

Key Takeaways


  1. Merrill Lynch is one of the world’s leading wealth management companies. It’s part of the Bank of America Corporation, providing a wide range of services to individuals, small businesses, and large corporations.
  2. The company has a robust platform for investments. It offers services including financial planning, investment management, estate planning, and retirement planning. This means customers have a variety of avenues to oversee and increase their wealth.
  3. Merrill Lynch places strong emphasis on client relationships. They prioritize understanding their clients’ needs and goals to provide tailored advice and guidance. This has helped them build a reputation for excellent customer service in the financial industry.



Merrill Lynch is a crucial term in the business/finance field as it refers to one of the world’s leading wealth management, capital markets, and advisory companies. Founded in 1914, Merrill Lynch revolutionized the world of finance by bringing Wall Street to Main Street, making investing in the stock market more accessible to the public. It’s of significant importance because it’s a globally recognized brand, serving clients in over 150 countries, and is a symbol of financial services industry. In 2008, it was acquired by Bank of America, creating one of the largest wealth management businesses globally. Today, referred as Merrill, its role includes wealth management, providing various financial services for individuals, small businesses, and large corporations.


Merrill Lynch is a leading wealth management division under the parent ship of Bank of America, one of the world’s largest financial institutions. The primary purpose of Merrill Lynch is to provide a wide range of services to both individual customers and businesses that include but are not limited to investment and wealth management, advising, trading, brokerage services, and financial planning. Its function is to facilitate the financial well-being and growth of its clientele by providing tailored solutions and advice based on individual financial goals and risk tolerance.In relation to businesses, Merrill Lynch offers strategic advice and services to companies that could involve merger and acquisition strategies, divestitures, corporate defense activities, restructuring, and spin-offs among other things. They also provide financial services to institutional investors. For individual investors, Merrill Lynch has a team of financial advisors that can assist with wealth management, estate planning, portfolio management and more. Essentially, Merrill Lynch’s main purpose lies in bridging the gap between individuals or corporations and their financial goals by offering sound, strategic, and personalized financial solutions and services.


1. Acquisition by Bank of America: In 2008, during the financial crisis, Bank of America agreed to acquire Merrill Lynch for about $50 billion. The acquisition created a financial giant with a leading position in the industry.2. Merrill Edge Launch: In 2010, Merrill Lynch launched Merrill Edge, a direct-to-consumer brokerage platform. This initiative provided a new way for the company to serve a broader audience, essentially those customers who prefer a self-directed investment platform.3. Role in the Orange County Bankruptcy: In the 1990’s, Merrill Lynch was heavily involved in the bankruptcy of Orange County, California. The county had borrowed heavily to invest in complex securities, following advice from Merrill Lynch. When the investments failed, the county declared bankruptcy. This event led to increased scrutiny and oversight of investment advice given by firms like Merrill Lynch.

Frequently Asked Questions(FAQ)

What is Merrill Lynch?

Merrill Lynch is a wealth management division of Bank of America. The firm is headquartered in New York City, and provides brokerage and investment banking services.

When was Merrill Lynch founded?

Merrill Lynch was founded in 1914. It was originally called Charles E. Merrill & Co.

How is Merrill Lynch related to Bank of America?

During the 2008 financial crisis, Merrill Lynch was acquired by Bank of America in a deal approved by shareholders from both companies.

What services does Merrill Lynch provide?

Merrill Lynch provides a wide range of services including financial planning, investment management, wealth management, and brokerage service.

How can someone open an account with Merrill Lynch?

To open an account with Merrill Lynch, interested individuals or businesses can visit its website or any physical office location. The process involves filling out necessary forms and providing identification information.

What are the benefits of using Merrill Lynch’s services?

Merrill Lynch is known for providing broad and deep financial advice, a wide range of investment options, tools that help track your financial progress, and award-winning online services.

What is a Bull Market in Merrill Lynch context?

In Merrill Lynch context, a Bull Market is not directly related to the state of the economy. Rather, it represents the name of Merrill Lynch’s logo, which is a bull. This logo represents the firm’s optimistic outlook and represents the aggressive and optimistic behavior.

Is Merrill Lynch only available in the United States?

No, Merrill Lynch operates globally. It has offices and provides services to clients across many countries around the world.

How can I contact Merrill Lynch?

Merrill Lynch can be contacted either through their official website or by phone. The contact information differs based on your specific need and location which can all be found on their website.

What is the Merrill Lynch rule?

The Merrill Lynch rule was a former regulation by the SEC that allowed brokerage firms to avoid regulation as investment advisors, even though they were offering advisory services. This rule was vacated by a U.S. court in 2007.

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