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Joint Venture (JV)


A Joint Venture (JV) is a business agreement in which two or more parties agree to pool their resources for the purpose of accomplishing a specific task or project. This could involve launching a new product, business, or research effort. Each party contributes assets, owns part of the enterprise, shares risks and potential profits, but then the venture is usually terminated after the project ends.


Joint Venture (JV) is pronounced as “jɔɪnt ‘vɛnʧər” (in IPA phonetic transcription).

Key Takeaways

  • Joint Venture refers to a business arrangement where two or more parties, often companies, agree to combine their resources for a specific task or project. This could be the creation of a new product, service, or business entity. The venture is jointly owned, and the parties share both the profits and risks.
  • Joint Ventures allow companies to gain access to new markets and distribution networks, increase their capacity, share risks and expenses, and leverage each other’s skills, technology, or unique assets. They provide a faster, cheaper, and less risky way to achieve business goals compared to other growth strategies such as mergers and acquisitions.
  • However, Joint Ventures also come with challenges. These can include conflicts between partners, cultural differences, lack of committed resources, improper planning or unclear objectives and control issues among others. Therefore, the choice to enter into a Joint Venture should be made after careful consideration and planning, including the drafting of a comprehensive Joint Venture agreement.


A Joint Venture (JV) is a significant business/finance term due to its role in facilitating cooperation between two or more parties, typically businesses, to execute a specific task or business activity. Joint Ventures are crucial to business growth strategies as they provide an effective way to access new markets, share resources, and distribute operational risks. By combining the strengths and complementing the weaknesses of each partner, a Joint Venture can result in more significant competitive advantage, financial gain, and innovative solutions or products. Therefore, understanding JV’s concept is vital for businesses seeking successful collaboration and strategic expansion.


The purpose of a Joint Venture (JV) is to foster strategic alliances between two or more separate entities, enabling them to leverage each other’s strengths for a specific project or a prolonged period of time. JV is a popular business strategy when businesses aim to develop a new product, enter new markets, or wish to collectively leverage their resources to achieve a common business goal. It allows the businesses to share risks, costs, and expertise, while also increasing their operational capacities and synergies. This partnership model is commonly used in industries that demand high capital investment, technical experience, and licensing rights, such as infrastructure, automobile, oil and gas, and technology. Joint ventures enable companies to mutually benefit from collaboration, providing access to other company’s technology, customer base, or geographical influence. A challenge or disadvantage could be handling disagreements between parties or the potential for imbalance in levels of investment, expertise, or assets brought into the venture by the respective parties.


1. Sony-Ericsson Partnership: In 2001, Sony Inc., a Japanese electronics corporation, and Ericsson, a Swedish telecommunications company, formed a joint venture called “Sony Ericsson”. Their goal was to merge their resources and expertise to produce cutting-edge mobile phones. Through this joint venture, both companies were able to compete effectively in the global mobile phone market.

2. Hulu streaming platform: Founded in 2007, Hulu is a joint venture between major entertainment players including NBCUniversal, Fox Entertainment, and Disney-ABC. Each company contributed content and financial investments to the venture, resulting in a powerful streaming service that provides a variety of television shows and movies.

3. Shell and Saudi Aramco Joint Venture: In 2016, Royal Dutch Shell and Saudi Aramco, two of the world’s leading oil companies, formed a JV named Motiva Enterprises. This joint venture is an excellent example of strategic collaboration, as it was aimed at refining and selling Shell-branded fuels and lubricants across many areas in the U.S. However, in 2017, the two entities decided to separate their assets, ending the joint venture.

Frequently Asked Questions(FAQ)

What is a Joint Venture (JV)?

A Joint Venture (JV) is a business arrangement in which two or more parties agree to pool their resources for the purpose of accomplishing a specific task or project. This can involve a new project or any other business activity.

How does a Joint Venture differ from other business partnerships?

While there are similarities, the major difference is that a JV is often a one-time collaboration for a specific project, whereas other partnerships might be based on continuing, long-term relationships.

Who can engage in a Joint Venture?

Any business entity like companies, individuals, or government organizations may engage in a JV. It’s not limited by the size of the business or its industry.

Why would a business choose to form a Joint Venture?

Businesses might form a JV for various reasons such as expanding into new markets, developing new products, or sharing resources, costs, and risks.

Does each party in a Joint Venture have equal responsibility and profit sharing?

Not necessarily. The terms of responsibility and profit sharing depend on the agreement between the parties involved.

Is a Joint Venture considered a separate legal entity?

It depends on the structure of the JV. In some cases, the JV is a new separate legal entity while in others, it may simply be an agreement between existing entities without the formation of a new one.

Can a Joint Venture be long-term?

Yes, while many JVs are formed for specific short-term projects, they can also be set up for long-term business relations.

What are some examples of Joint Ventures?

Examples of JVs include Sony Ericsson, a venture by the Japanese company Sony and the Swedish company Ericsson to manufacture mobile phones, and MillerCoors, a JV between SABMiller and Molson Coors to market and distribute beer in the U.S.

What risks are associated with a Joint Venture?

Risks can include mismatched objectives between parties, conflicts of interest, and issues around sharing profits and losses. Adequate planning, careful partner selection and a clear, detailed agreement can help mitigate these risks.

Related Finance Terms

  • Equity Participation
  • Memorandum of Understanding (MoU)
  • Strategic Alliance
  • Profit Sharing
  • Limited Liability Company (LLC)

Sources for More Information

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