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In financial terms, ‘hold’ is a recommendation given by analysts suggesting that an investor should maintain ownership of a particular stock due to the expectation that it will fair adequately in the near future. It indicates neither an endorsement for buying more stocks nor selling the currently held stocks. Essentially, it’s a neutral stance advising the investor to keep their current positions.


The phonetic spelling of the keyword “Hold” is /hoʊld/.

Key Takeaways

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“Hold” is a crucial term in business/finance as it represents a certain investment strategy. When an investor or analyst advises to “hold” a specific asset, it signifies that they believe the asset is performing satisfactorily and has potential for future growth or stability. It could also mean that even if the asset isn’t currently performing optimally, its future outlook may change positively, so it’s better to keep or “hold” it in the portfolio rather than sell. The decision to hold can create a balance in the portfolio and potentially hedge against other investments that might be more volatile or riskier. Therefore, the “hold” position is important in maintaining a diversified portfolio and strategic decision-making in investment.


The term “Hold” in finance or business refers to the advice or decision to keep an asset or security without making the active choice to buy more or sell it. This advice or strategy is typically utilized when an investor or trader believes that the current value or price of an asset is fair, and they anticipate that it may rise in the future, thus potentially earning them a higher profit margin. “Hold” may also be adopted as a strategy when the market conditions are uncertain, and the investor prefers to wait and watch rather than make impulsive or speculative decisions.The purpose of the “hold” strategy is to help mitigate the potential risks of selling or buying at an inappropriate time. It provides an investor the opportunity to avoid making hasty decisions based on short-term market fluctuations and instead, focus on the long-term price performance of the asset or security. Additionally, for the average investor who may lack the time or expertise to closely monitor the market trends, holding onto an asset could reduce stress and decrease the likelihood of making poor investment choices. Therefore, using a hold strategy, an investor can optimize their investment portfolio by balancing risk, reward, and their individual financial goals.


1. Example 1 – Stock Investment: In the world of stock investments, a financial analyst may advise clients to ‘hold’ a particular stock. This means that the analyst believes the stock’s price may increase in the future and therefore, it’s not a good idea to sell at the moment. For instance, if you own shares of a tech company like Apple, and the company’s performance is steady but not currently increasing, financial advisors may suggest to ‘hold’ the shares with the expectation that its value will rise further.2. Example 2 – Real Estate: In real estate investment, ‘to hold’ might refer to the strategy of buying a property and holding on to it for a long period, instead of selling it even when the market prices are high. This strategy might be used by a real estate company who believes the value of the property will significantly increase over the long-term. 3. Example 3 – Mutual Funds: In the world of mutual funds, a fund manager might opt to ‘hold’ a security in their portfolio even in the down market with the expectation that its performance will improve in the long run. For instance, during an economic recession, many fund managers held onto their investments instead of selling them at a loss, believing that these investments will yield higher returns when the economy recovers.

Frequently Asked Questions(FAQ)

What does the term Hold mean in finance and business?

Hold is a recommendation given by financial analysts or brokers to investors suggesting them to keep or maintain ownership of a particular stock. It is often an intermediate between Buy and Sell recommendations.

What does it mean when a stock is categorized as a Hold?

When a stock is categorized as a Hold , it means that analysts believe that the stock should not be bought or sold at the moment, but rather, investors should maintain their current position.

How often should I review stocks I have on hold?

The frequency of reviewing stocks on ‘hold’ can vary based on market conditions, quarterly reports, and any significant changes related to the company or its industry. However, many investors review such stocks on a monthly or quarterly basis.

Is a Hold rating a negative sign for the potential growth of my investment?

Not necessarily. A Hold rating can also be interpreted as a Wait and See approach. Analysts might believe that the stock could have potential for future growth but due to current market conditions or company-specific issues, it’s advisable to hold and not make additional purchases or sales.

How should I react to a Hold recommendation?

A Hold recommendation doesn’t necessarily mean to sell or buy more stocks. It’s often considered as advice to maintain your current position until there’s more certainty about the stock’s direction. However, your final decision should reflect your risk appetite and investment goals.

Does a Hold recommendation guarantee that my investment’s value will remain stable?

No, a Hold recommendation does not guarantee stability or stagnation in the value of a security. It simply suggests that current market trends or company indicators aren’t distinctly positive or negative to provoke a ‘sell’ or ‘buy’ advice.

Can a Hold recommendation change into Buy or Sell?

Yes, as financial conditions evolve and the performance of the company changes, analysts may update the status from Hold to Buy or Sell.

Related Finance Terms

  • Buy and Hold Strategy
  • Holdings
  • Security Hold
  • Hold Order
  • Hold Period

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