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“HODL” is a term used in the cryptocurrency world that originated from a misspelling of “hold”. It is an strategy where investors hold onto their investments, regardless of market fluctuations, with the expectation that their value may increase over time. Essentially, it suggests a long-term approach to cryptocurrency investment amidst short-term market volatility.


The phonetics of the keyword “HODL” is /ˈhɒdl/

Key Takeaways

  1. HODL is an acronym standing for ‘Hold On for Dear Life’ , which is a term used within the cryptocurrency community. It implies holding onto your cryptocurrency investments despite the market’s volatility, with the expectation that they will increase in value over time.
  2. Origin of HODL: The term came from a misspelled forum post during a Bitcoin downturn back in 2013, where the user wrote ‘I AM HODLING’ instead of ‘I AM HOLDING’. The term caught on and became a meme in the crypto community, and it’s now widely used to indicate a long-term investment strategy.
  3. HODLing vs Regular Investing: This strategy can be quite risky because it compels investors to hold onto their assets even during major drops in value. However, for those who strongly believe in the long-term potential of their chosen cryptocurrency, it could yield significant rewards in the future.


HODL is an important term in the business/finance sector, especially in cryptocurrency trading. The term, originating from a misspelling of ‘hold’ , has now become an acronym for ‘Hold On for Dear Life’. It signifies the strategy of resisting the urge to sell one’s crypto holdings, even when market fluctuations might suggest otherwise, in the anticipation of future price increase. It’s essentially an investment strategy that promotes long-term holding as opposed to short-term trading. This term is important because it represents a mindset or philosophy among a portion of investors who believe in the long-term potential of cryptocurrencies, choosing to weather the market’s short-term volatility.


HODL is a term derived from a misspelling of “hold” that refers to buy-and-hold strategies in the context of bitcoin and other cryptocurrencies. The term HODL (Hold On for Dear Life) got its start in the Bitcoin community suggesting that it is better for investors to hold onto their investments rather than to sell them, even in times of market uncertainty and volatility. The philosophy behind HODLing is to ignore the market’s short-term volatility and to instead believe in the long-term growth potential of cryptocurrencies.HODL’s primary purpose is to serve as a form of investment strategy, particularly in the field of cryptocurrency. It is used to emphasize the importance of a long-term horizon for the investment and is often adopted by those who believe in the future prominence of cryptocurrency. It encourages investors to refrain from making impulsive selling decisions in response to market price fluctuations. Therefore, the term has come to define the attitudes and actions of those investors who choose to maintain their positions and, in doing so, often resist the panic that can be induced by sudden changes in the market.


HODL, an acronym for “Hold On for Dear Life,” is a term used by cryptocurrency traders referring to a buy-and-hold strategy. Here are three real world examples:1. Bitcoin: perhaps the most notable example of HODL in the real world involves Bitcoin investors. Bitcoin’s price has been historically volatile, with significant price swings happening frequently. Some Bitcoin investors opt for a HODL strategy, holding onto their investments during these periods of volatility in the hope that the price will recover or even increase over time. A notable instance was in December 2017, when Bitcoin’s price briefly reached nearly $20,000 per coin before subsequently falling. Many investors who held onto their bitcoins during this period saw returns as Bitcoin’s price significantly recovered over the years.2. Ethereum: Similarly, investors and traders of Ethereum have also applied HODL strategies. Despite substantial fluctuations in the cryptocurrency’s price, those who invested in Ethereum’s early stage and have held onto their shares have seen significant returns on their investments as the value of Ethereum has dramatically increased over time.3. Dogecoin: This cryptocurrency started as a meme but became a prominent digital asset due to a jokingly expressed HODL strategy publicized on social media platforms. This resulted in a huge increase in its value in early 2021. Despite then witnessing a sharp drop, people who had bought early and held onto their investment (HODLed) still registered substantial returns.These examples highlight how a HODL strategy can be beneficial in the realm of cryptocurrencies, which can exhibit high volatility.

Frequently Asked Questions(FAQ)

What does HODL mean?

HODL is a term used in the cryptocurrency community that refers to the strategy of holding onto a cryptocurrency rather than selling it, in anticipation of future price increases. It originates from a misspelling of hold that became popular in crypto forums.

Where did the term HODL come from?

The term was first used in a 2013 Bitcoin forum post where a user accidentally wrote HODL instead of hold when discussing his strategy during a period of market volatility. The term quickly caught on within the crypto community.

Is HODL a valid investment strategy?

HODL can be a valid strategy, especially for investors who believe in the long-term potential of their chosen cryptocurrency. However, like all investment strategies, it comes with risks and should be used as part of a diversified investment portfolio.

Is HODL applicable only to Bitcoin?

No, HODL is applicable to all cryptocurrencies. It can be used to describe the strategy of holding any digital asset, despite market volatility or fluctuations in price.

Does HODL mean you should never sell?

Not necessarily. The HODL strategy primarily involves holding onto an asset in anticipation of future price increases. This doesn’t mean investors can’t sell when they see fit. It’s always important to carefully consider your personal investment goals and risk tolerance.

Is there any similar term to HODL in traditional finance?

Yes, HODL is similar to a buy and hold strategy, a type of investment strategy where you purchase stocks or other assets and hold onto them for a long period, irrespective of fluctuations in the market.

How does one become a HODLer?

To become a HODLer, you need first to purchase some form of cryptocurrency. After acquisition, the key is to resist the temptation to sell when prices drop, and instead hold onto your crypto in anticipation of future price rises.

What is the philosophy behind HODLing?

The philosophy behind HODLing is that, despite the volatility of the crypto market, the price of cryptocurrencies will increase in the long run, hence offering higher returns to those with the patience to wait. This perspective is, however, speculative and should be considered carefully before taking any investment decision.

Related Finance Terms

  • Blockchain: A continuously growing list of records (blocks) that are linked and secured using cryptography.
  • Cryptocurrency: Digital or virtual currency that uses cryptography for security. It’s the primary asset that HODL refers to.
  • Bitcoin: The first decentralized cryptocurrency which came into existence in 2009. Bitcoin is often the subject of HODLing.
  • Satoshi Nakamoto: The name used by the unknown person or group of persons who developed bitcoin, authored the bitcoin white paper, and created the blockchain database behind it.
  • Market Volatility: degree of variation of a trading price over time. Volatility is what makes HODLing a potentially profitable strategy.

Sources for More Information

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