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Brokerage Company


A brokerage company is a financial institution that operates as a middleman between buyers and sellers in financial transactions, primarily securities. They facilitate trades for clients, and earn money through commissions or fees for the service. Brokerage companies may provide a range of services including investment advice, research, and financial planning.


The phonetic pronunciation of “Brokerage Company” is: broh-kə-rij kuhm-puh-nee

Key Takeaways

  1. Brokerage Companies Act as Middlemen: Brokerage companies serve as intermediaries between buyers and sellers for various types of security transactions such as stocks, bonds, and other financial instruments. They are essential in the trading process, connecting people looking to buy or sell assets.
  2. They Charge Commission or Fees: Brokerage companies earn their income through fees or commissions received from transactions made on their platform. This generally occurs when a trade is executed or occasionally as a flat fee based on the individual’s account size.
  3. Different Services Offered: Brokerage companies usually offer more than just buy and sell orders. Many provide services such as research and advice, retirement planning, tax tips, robo-advising, and more. The services offered largely depend on the kind of brokerage, whether it’s full-service or discount.


A brokerage company is crucial in the realm of business and finance because it serves as an intermediary between buyers and sellers for various transactions, which can include securities such as stocks, bonds, and mutual funds, or physical assets like real estate. Brokerage companies facilitate these transactions by providing platforms and services that help clients make informed decisions about their investments. They may also provide valuable advice, research, and financial tools to help clients manage their portfolios accordingly. Moreover, they make financial markets accessible to both individual and institutional investors. Hence, without them, trading and investing would be more difficult and less efficient.


A brokerage company primarily serves as an intercessor between buyers and sellers to facilitate various kinds of transactions. The principal purpose is to ease the sales process of services or goods on behalf of either individual clients or corporate customers. Brokerage companies play a key role in connecting parties willing to undertake a transaction, thereby contributing directly to market liquidity. Not only do they bring buyers and sellers together, but they often provide additional services such as research, advice, and wealth management, all aimed at empowering clients to make informed trading decisions. In the realm of finance, a brokerage company, also known as a brokerage firm, is pivotal in connecting investors willing to buy stocks, bonds, mutual funds, and other investment products with the markets. By having a brokerage account, investors can place orders to buy or sell securities, and the brokerage company executes these orders on behalf of the investor. In return for their services, brokerage companies charge fees, commonly in the form of commissions on each transaction. These firms may also proffer advice to their clients and provide them comprehensive access to research materials to improve their investment outcomes.


1. Charles Schwab Corporation: Founded in 1971 by Charles Schwab, they are one of the largest brokerage firms in the United States. They provide services such as stock brokerage accounts, retirement products, and wealth management services.2. Morgan Stanley: Morgan Stanley is a leading global financial services firm providing a wide range of investment banking, securities, investment management and wealth management services. They operate in three business segments: Institutional Securities, Wealth Management, and Investment Management.3. Fidelity Investments: Fidelity is a multinational financial services corporation that offers services ranging from retirement savings plans to business analytics. It operates through four divisions: retail investing, institutional investing, workplace investing, and investment management. It also offers discount brokerage services and wealth management services.

Frequently Asked Questions(FAQ)

What is a Brokerage Company?

A brokerage company is a firm that acts as an intermediary between buyers and sellers to facilitate securities transactions. They earn their money primarily through commissions on the trades they facilitate.

What types of services do brokerage companies offer?

Brokerage companies offer a variety of services, including executing trades, researching investments, providing financial advice, and offering tools for tracking and monitoring investments.

Can anyone use a brokerage company?

Yes, anyone can use a brokerage firm, from beginner investors who need assistance making informed decisions, to experienced traders who need a reliable platform for carrying out their transactions.

Why should I use a brokerage company?

Using a brokerage company provides access to a variety of investment products that individual investors can’t access on their own. They also provide expert research and knowledge which can be extremely valuable when making investing decisions.

How do brokerage companies earn their money?

Brokerage companies primarily make their money from the commissions they charge on trades they facilitate for their clients. Some also earn money by charging for additional services they offer like investment advice or automatic investing.

What are some examples of brokerage companies?

Examples of brokerage companies include Charles Schwab, Fidelity, Vanguard, E*TRADE, and TD Ameritrade.

How do I choose a brokerage company?

Choosing a brokerage company depends on your personal investing needs and goals. Consider factors such as investment options, fees and commissions, customer service, research, and educational resources offered.

Are brokerage companies regulated?

Yes, brokerage companies are regulated by financial authorities in their specific countries, such as the Financial Industry Regulatory Authority (FINRA) and the Securities and Exchange Commission (SEC) in the United States.

Are funds parked with a brokerage company safe?

While any investment carries risk, the assets held by the brokerage company are insured by governmental bodies like the Securities Investor Protection Corporation (SIPC) in the United States. It protects the securities customers up to $500,000. However, it’s important to remember that this doesn’t protect against losses due to market fluctuations.

What is a discount brokerage?

A discount brokerage is a brokerage firm that charges lower fees and commissions compared to a traditional brokerage firm. They’re able to do this because they offer fewer services and more self-service options.

Related Finance Terms

  • Securities: Stocks, bonds, or mutual funds that brokerage companies buy and sell on behalf of their clients.
  • Margin Account: A type of account offered by brokerage firms that allows investors to borrow money to buy securities.
  • Commission: The fee that brokerage firms charge for executing buy and sell orders.
  • Online Trading: A facility offered by brokerage firms that allows investors to buy and sell securities via the internet.
  • Full-Service Broker: A type of broker who provides a wide range of services including research and advice, retirement planning, tax tips, and more.

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