Search
Close this search box.
Blog » Business Tips » How to Book Yourself Solid as a Freelancer

How to Book Yourself Solid as a Freelancer

A few years ago, back when I was planning my exit from my day job to run my own business, my coach at the time inspired me to read a book called Book Yourself Solid by Michael Port. I did exactly as she said, even going the extra mile and doing all the exercises in the accompanying workbook, and within a few months I was able to quit my job and freelance full-time.

Fast forward a few years and I’m in a position where I have to start a waiting list for freelance writing clients. It seems I have officially booked myself solid. If you’re a freelancer aiming to have their editorial calendar filled, here are some tips so you can book yourself solid.

Create your sales funnel.

One of the most helpful things about Michael Port’s book is that it teaches you a simple way to create a sales funnel. “Sales funnel” is a term that gets thrown around quite a bit and people tend to feel intimidated by it. In Book Yourself Solid, Michael Port breaks it down in a way that’s easy to understand and walks the reader through creating their own funnel.

The reason this is important is because you need to become aware of the different points of contact with potential clients. How do they find you? What’s the next step? What’s the follow-up process? This is all paramount if you want to run a successful business online.

I could write an entire book about sales funnels, but in this case, I simply suggest picking up Michael Port’s book.

Build your own brand.

One of the reasons I have more people approaching me for freelance work is because I’ve put in the work to build my own brand. I create my own content, launched a book, speak at events, get media placements for myself, network, and actively work to build my social media following.

At this stage in the online business game, you need to do all of these things in order to really present yourself as a subject matter expert and book yourself solid.

Because of this, people find more easily. They also take me more seriously. Granted, it takes some time to build your own brand, but if you want to eventually book yourself solid you’ll need to do it consistently over time.

Start asking for referrals.

The same coach who recommended Book Yourself Solid to me was a stellar example of how to use referrals in business to increase revenue. In fact, she ended up booking herself solid that year purely from referrals.

Just in the last week I’ve gotten two potential writing leads because they were sent over by previous clients. Here is how you can ensure to get more business from referrals:

  • Ask for referrals.
  • Do great work for your clients. They’ll naturally start to send people over.
  • Provide some sort of incentive for clients who send referrals your way. For example, my coach would offer a credit on future coaching services for every person I sent her way who came on as a client.

Final Thoughts

You don’t have to give in to the feast or famine cycle so many freelancers have grown accustomed to. In fact, with some hard work and some patience you can book yourself solid too.

About Due’s Editorial Process

We uphold a strict editorial policy that focuses on factual accuracy, relevance, and impartiality. Our content, created by leading finance and industry experts, is reviewed by a team of seasoned editors to ensure compliance with the highest standards in reporting and publishing.

TAGS
Millennial Finance Expert and Writer
Amanda Abella is a Millennial Finance Expert that helps people understand their finances and eliminate all bad debt. She wrote a book, Make Money Your Honey. It is a powerful guide on how to have a better relationship with work and money. You can actually start building an extremely profitable business around the things you’re passionate about.

About Due

Due makes it easier to retire on your terms. We give you a realistic view on exactly where you’re at financially so when you retire you know how much money you’ll get each month. Get started today.

Categories

Top Trending Posts

Due Fact-Checking Standards and Processes

To ensure we’re putting out the highest content standards, we sought out the help of certified financial experts and accredited individuals to verify our advice. We also rely on them for the most up to date information and data to make sure our in-depth research has the facts right, for today… Not yesterday. Our financial expert review board allows our readers to not only trust the information they are reading but to act on it as well. Most of our authors are CFP (Certified Financial Planners) or CRPC (Chartered Retirement Planning Counselor) certified and all have college degrees. Learn more about annuities, retirement advice and take the correct steps towards financial freedom and knowing exactly where you stand today. Learn everything about our top-notch financial expert reviews below… Learn More