Today’s business environment is heavily influenced by the “FUD factor,” or fear, uncertainty, and doubt. When FUD creeps in, the funding sneaks out and therefore restricts the ability for many businesses to access capital. It’s times like this where the planning, discipline, and the fiscal responsibility of maintaining a healthy balance sheet will be most […]
It’s fairly common, in my experience, for small business owners to have unorganized business bank accounts. Some small business owners don’t even HAVE business bank accounts when they start their companies. While money is at the heart of our businesses, most people tend to think about generating sales and increasing revenue, and leave the behind […]
The biggest challenge most small businesses face is cash flow. Getting enough money in on a regular basis to pay the business bills and to pay yourself can be a daunting task. The answer might seem to be work harder or more, Getting more money out of your existing business can be the exact answer […]
Synergize. Hustle. Authentic. Brand building. There are a lot of buzzwords that have their time in the sun in your work vocabulary. That’s all well and good, as many of them come with a learning curve for entrepreneurs, and offer us a new way of looking at the world. One word to eliminate from your […]
Thinking of bringing a new product to your audience? Being in a position where your business is ready to grow is wonderful, and it means that you’re on the right track. A new product just might be the thing to add more profit and to serve more people. Done incorrectly though, a new product can […]
Content marketing is the idea that your brand content (blog posts, social media, videos, or emails) implicitly does your marketing for you. Compare this to traditional, explicit marketing, like purchasing a tv ad or putting ‘buy now’ over a product. Content marketing has surged to the front of our marketing approaches in the digital age, […]
If you’re excited about starting a business, congrats! Charting your own professional course is very exciting and can be a huge source of joy and money in your life. But it’s not for everyone. And many people try to turn a passion of theirs into a business without really understanding what starting a business takes, […]
Last time I checked, there are more than 57 million freelancers/small business owners in the U.S. alone. It’s anticipated that by 2027 50.9 percent of the U.S. population will be freelancing. Suffice to say — it’s more important than ever to start separating yourself from the the rest of your fellow business owners. How do […]
Today, we are privy to a lot of information about everyone’s lives. We can follow friends, family members and celebrities on Instagram, Twitter, Facebook, Pinterest, SnapChat, and more platforms. We can get newsletters from any blog that we like. Our phone will send us alerts anytime someone likes one of our posts. And all of […]
It’s sort of an inevitability- when you run your own business, you’ll hit a business slump at some point. Whether it’s getting dropped by clients, dealing with burnout, or having business systems fail you, something will happen that causes a downward spiral. It happens to all of us, so luckily there’s plenty of information out […]