Being a freelancer now is a sight more complex than what being a freelancer was before the Internet. It’s gotten easier to connect with prospective clients, but there are more moving parts to freelancing that simply didn’t exist ten to 15 years ago. Social media is now a necessary tool to creating good business – and it begins with a personality, applied to the best platform that can truly communicate it. Freelance designers, for example, can find a happy and welcome home to connect them with potential clients on Instagram while freelance writers and content providers can establish their voice as an expert through Twitter. These are only two fields that could be greatly improved by an active social media presence. To maximize your potential, as well as your access to potential clients, go over Due’s Ultimate Guide to Freelancing and read about how you can expand your business profile through Twitter and Instagram on Social Media Week.