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If you run a business of any kind you’ve probably heard of one of the latest social media crazes – Periscope. You may love it as many do, or you may find yourself saying “Ugh! Another social media tool I have to spend my time on? I can’t even.” Well, Periscope isn’t just another social […]

Are you running your business on a shoestring? You might not be able to run the type of online marketing campaign you hope to focus on. If you are running low on available capital, you can still get out there and drum up sales. If you are looking for a way to boost your online […]

LinkedIn is the second largest social media platform after Facebook. What makes LinkedIn particularly awesome is that it’s completely focused on building your professional network. That’s why LinkedIn is a must for finding clients and new work opportunities. In fact, when people come to me for help with their personal branding, I often times have […]

Thanks to the Internet, it’s possible to expand the reach of your business all over the world. Building your online presence is an important part of marketing your company. However, it’s important not to overlook mobile marketing strategies. According to data from PewResearchCenter, 64% of American adults own a smartphone. Tablet use is on the […]

Your online presence is very important in today’s world. As you take your Internet marketing to the next level, you need to find ways to build your online presence. You need to be findable — and you need to be top of mind when someone needs something in your field. Even when you are trying […]

When creating online content for your business website, it’s tempting to stuff a bunch of keywords, get the help of someone with blackhat SEO knowledge promising to get you to the top of the rankings in a few days and call it a day. The problem with this fast approach is that it rarely works […]

One of the most important things you can do as you build your business and market yourself is to think about your personal brand. Building a personal brand is essential if you want to be seen as an expert, and if you want to market yourself appropriately. As you get ready to build your personal […]

With so much reliance on our computers, cloud-based platforms, tablets and smartphones, it seems like technology controls our professional and personal lives. Behind the scenes are the programmers who are creating that software and those apps that now define pretty much everything we do. From traditional programming jobs to freelance programmers and outsource programmers – the […]

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