The modern marketer, whether working in advertising or sales, can no longer be pinned to a desk or office. It is more important than ever to be on the road, out of the building, and engaging with (would be) clients and customers. Luckily, with the explosion of mobile marketing apps, it is easier than ever […]

While the seasons change and the days grow shorter, you may be thinking about things like turkey, football, and Christmas trees, but, the end of the year is actually a great time to think about your taxes, too. If you play your cards right at year’s end, you can be good and ready when April […]

Customer Experience as a Freelancer

Good things can come in small packages. A team doesn’t have to be large to deliver some of the most memorable experiences for customers. Instead, a person or team just has to be highly effective at what they do by incorporating a few customer experience hacks like these 5 tips: Use the right tools: No customer wants […]

Most people don’t like to brag, but when you’re running a business you have to promote yourself often and there’s often no way around it. If you don’t share what you’re doing with others and provide a call to action, you probably won’t make much money. Getting referrals is one of the best ways to […]

High school and university is supposed to prepare us for our lives, but the issue is — do they fully prepare us? There is the argument that traditional university and schooling does not suffice anymore, that the real world wants to see experience and natural talent. Higher learning is always a safe way to go, […]

When I first started freelancing, I thought it was awesome to be able to work from anywhere and get paid to do something I love to do. After a few months, I’d improved my skills and gained more valuable experience so I decided to start looking for higher paying clients. I also realized that freelancers have […]

There’s a lot to think about when it comes to web design, but the homepage is arguably the biggest priority. It’s the portal through which many of your visitors will enter your site and sets the tone for the entire experience. But do you know whether or not your homepage is actually going to drive […]

Email has come a long way since its introduction in the early 90s. Back then, every email was read in full no matter what was said. Fast forward twenty years, now you’d be lucky if your email is even opened. Being able to craft an email that inhibits a positive response (or any at all) […]

To many people, paperwork is regarded as a tedious and boring task that sucks up your time and drains you of energy and joy. Unfortunately for business owners, paperwork is also necessary to keep a business up and running. Running a successful business may require many different types of paperwork, but one of the most […]

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