You are just starting out as a freelancer or small business owner and you must determine how much you are going to pay yourself. You might want to approach that issue in two different ways. The first is ensuring you pay yourself just enough to help you to survive. You base your salary on your […]
Establishing an email list is a great way to grow your business from a marketing perspective. Your email list serves as your own built-in list of fans and potential soon-to-be customers. Some marketers have trouble not only building their list but keeping people on it. As you send the first email to your newest subscribers, […]
There are many myths about self-employment that people may start to mistake for fact. Working for yourself can be a great thing, but it doesn’t always mean you’ll be 100% in control of your career and the day-to-day operations. Often times, you’ll still have to work with others and may even have to please clients […]
Freelancing certainly seems like one of the top options to start a home-based business when sites like Upwork claim that freelancing will become the workforce majority within a decade. As a seasoned freelancer myself, I honestly don’t buy it. While freelancing can be great for the right person, I don’t believe everyone is cut out […]
Is social media dead in terms of marketing your small business? The power and profit for businesses have always been in the email list. Now with Facebook and Instagram’s new algorithms, you may have to rely even more on your ability to maintain an email list of quality subscribers who are genuinely interested in your […]
If you’re like most Americans, you’re dealing with some type of debt. And, debt can be a huge burden, especially if you’re juggling payments with other expenses while saving for future financial goals. Does this sound familiar? If so, you probably can use some suggestions on how to best pay down your debt. Earning more […]
Debt can be a huge liability for most people but for business owners, it can be even more damaging. Entrepreneurs tend to have a fluctuating income and must meet the challenge of budgeting for fixed expenses with it. Add on the fact that it’s wise to invest in your business to keep it stable and […]
Sometimes leaving your 9-5 and freelancing can feel very similar to working for the man. Yes, freelancing provides more freedom and flexibility but as you get settled into a routine and realize it’s not all about sleeping in and working whenever you want, you can start to feel like you’re working for all your clients […]
Copywriting can be a difficult task for most business owners. It involves writing clear and concise content that has an underlying marketing message. Simply put, most people don’t get it right and either produce ineffective and confusing copy or over-salesy language when they try the DIY approach. While you can always consider hiring a professional […]
Tax season is creeping up and it’s the time of year that many self-employed people dread. From getting organized to going through the filing process and finding out how much you owe, you can spend quite a bit of time, money and energy filing your taxes every year. It’s no secret that you can file […]