Catherine Alford is the go to personal finance expert for educated, aspirational moms who want to recapture their life passions, earn more, reach their goals, and take on a more active financial role in their families. Named the Best Contributor/Freelancer for Personal Finance in 2014, her writing and expertise have been featured in dozens of notable publications and in national media.

After coaching dozens of online entrepreneurs who are women, I’ve noticed a common trend. Women really struggle with confidence when it comes to running their businesses. For some reason, women often think other people are better trained or more skilled than they are. They wonder why clients would want to work with them when there […]

Most freelancers know that in order for their businesses to grow and flourish, they have to continuously learn new skills. This might mean learning programming, social media strategies, marketing, public speaking, or a range of other skills that can contribute to growing their business and making a higher income. The problem is that freelancers often […]

We frequently talk about emergency funds in the personal finance space. Financial experts continuously sing the praises of having at least $1,000 or more stashed away for those moments when you hit a box on the highway and have to pay $450 for a new tire and rim (or maybe that was just me?) Although […]

Does this sound familiar: “Hey, could you pick up that prescription for me? You’re not busy, right?” Sigh. If you’re self employed, you’ve probably heard a question like this a time or two. Sometimes, because you have a flexible schedule, friends or family might assume that you’re available at any time to take their dog on a […]

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